Q2 2024 iOS Fitness and Weight Loss Apps Performance in the US

With health and wellness being a priority for many, the performance of fitness and weight loss apps on iOS platforms is a subject of interest. Here, we delve into the second quarter of 2024 to understand user engagement with the top apps in the US, courtesy of data from Sensor Tower.

Lifesum: Diet and Food Tracker experienced a fluctuating trend in revenue during the quarter, starting at approximately $35K and dipping to around $22K by the end of June. Downloads showed a peak of 2.5K in late April, with weekly active users reaching their highest at nearly 39K in the same period.

Strava: Run, Bike, Hike showed an overall increase in revenue, starting at $20K and rising to nearly $29K. Downloads remained strong with a peak of 3.2K in mid-May, and weekly active users grew from about 26K to over 27K by the quarter's end.

WeightWatchers Program maintained a steady revenue stream, hovering around $14K throughout the quarter. The app's downloads saw a slight dip, starting at 777 and declining to 464, while weekly active users saw a minor increase from 1.1K to 1.2K.

Fitbit: Health & Fitness presented a varied revenue pattern, with a notable spike to nearly $19K in the final week of June. Downloads for the app were modest, with the highest at 433, and weekly active users remained consistent, averaging around 10K throughout the quarter.

Zwift: Ride and Run had a revenue trend that started at approximately $9.4K and ended at $7.7K. Downloads were relatively low, with the highest at 111, and weekly active users showed a slight decrease, starting at 919 and ending at 633.

For more detailed insights and analysis, Sensor Tower offers comprehensive data on app performance across various platforms and regions.